My potential buyer for my magazine would be teenagers and early 20’s, they would spend most of their time listening to music for about 4-5 hours a day walking to school/work playing in the background. They would also spend about £10s a month on music and by my magazine weekly, willing to pay roughly £3 on this magazine due to size and content. The reader that will buy my magazine will listen to heavy metal, and rock, using the offers in my magazine they would also attend a few concerts a year to their liking.